4Ps of marketing

 the 4ps of marketing are considerations to be reviewed and implemented to market a product or service.

• Product - understanding the quality of the product and elevating the competition's products
• Price - Link the real value to the perceived value of a product including other costs e.g. giving a product the look of luxury.
• Place - Where is the product available and how will it be displayed. For example, products of luxury should be available in limited places which are high-end. 
• promotion - To convince customers this is a necessary product and the prices are good for the products.  

The most relevant point to my project would be produced as the product is not easily found online and the best approach would be to provide a high-quality product.